TRANSFORMING LONDON'S SKYLINE

Principal Tower is a soaring testimony to London’s continuing influence and vision.The first residential tower in London fully-designed, both inside and out, by world renowned Foster + Partners, combines spectacular architecture and breath-taking views with intelligent, elegant design of the highest specification.

Each of the luxurious apartments in this 50-storey tower also benefits from the residents’ gym and spa, screening room, lap pool, 24-hour concierge and the newly built adjacent tree-lined piazza of shops, restaurants and bars.

With a City address, but within walking distance of trend-setting Shoreditch, the development offers fast, efficient transport links, as well as a wealth of cultural and culinary experiences on the doorstep.

All interiors are designed by Foster + Partners’ own in-house interiors practice in collaboration with LIV Interiors to seamlessly blend with the architecture. A cool palette, carefully considered detailing and the very best materials combine to create serenely elegant spaces. The spectacular views are an integral part of the apartments – epic vistas of an epic skyline.

ESTIMATED COMPLETION DATE: 2018

WWW.PRINCIPALTOWER.COM

Aerial view of Principal Tower
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Computer Generated Image

PRINCIPAL TOWER - PATIO

PRINCIPAL TOWER - LIVING SPACE

PRINCIPAL TOWER - WEBCAM

THE TOWER IS SITED UPON ONE OF THE RARE PLOTS OF LAND THAT ISN'T GOVERNED BY HEIGHT RESTRICTIONS, WE DESIGNED IT TO GIVE A MAXIMUM NUMBER OF CORNER VIEWS, AND ITS SHAPE WAS THE RESULT.
Grant Brooker
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Design Director, Foster + Partners

Contact

JLL Residential New Homes
Central London, UK
+44 (0)20 7087 5111

Architect

Foster + Partners
Riverside
22 Hester Road
London
SW11 4AN